Georgia Litho Printing

Happy New Year

2012-01-02T15:04:00.001-05:00

High-impact campaigns are built around print's power

The numbers speak for themselves. Far from being gradually phased out and replaced by digital formats, printed materials are still a crucial part of many marketing campaigns.

While email, digital screens and TV have a role to play in the media mix and are complementing more traditional campaigns, print advertising is still alive and well. So says a recent Mail Media Centre report, which found that in 2010 an average of 91% of direct mail was opened, that 48% of customers felt information received by direct mail was easy to understand compared with 20% by email, and that the percentage of mail where customers took action increased from just 4% in 2004 to 5% in 2010.

Outdoor advertising is delivering similarly impressive results, with a Kinetic Worldwide survey finding that 75% of store owners say posters outside their shops are the main influence on what sells, and Outdoor Media Centre reporting that, although outdoor digital accounts for 14% of their revenue, six out of seven pounds are still being spent on printed posters.

Have Printing Needs?

2011-09-26T10:22:00.001-04:00

New week, time to crank up the presses! Sell sheets, Postcards, Brochures and more!
See us at www.galitho.com

Receive 10% OFF

2011-07-27T12:33:00.001-04:00

Through the month of August receive 10% OFF any single print item. Go to our Facebook site at facebook.com/galitho to get your coupon.

For all your printing needs give us a call at 678 680-7386 or visit our website at ga-litho.com.

Multi-Page Printing Types

2011-07-14T08:59:00.001-04:00

There are lots of different kinds of multi-page or booklet printing types and styles from which you could choose. Depending on your needs, booklet or catalog printing may be your solution if you have any more than five pages worth of information you need to put into your customers' or employees' hands. Before you start developing your booklet, consider these different types of booklets.

Pamphlets – Pamphlets are actually unbound. They are printed on a larger sheet of paper and then folded down to multiple "panels" which represent the pages. Pamphlets are ideal for high color, dramatic presentations, but because of their small size are most effective when a single product or service is being presented.

Catalogs – these can range from 8 to over 100 pages each. Larger catalogs (100 pages or more) are usually held together by glue, while smaller catalogs of 96 pages or less can be held together with staples. Catalogs are usually meant for an end consumer such as a small business or residential customer. Higher gloss paper and full color pictures along with the product information is what you would normally include in a catalog.

Guides – A simple layout with a table of contents is typically all that is necessary. Guides can be bound with staples or inexpensive spines.

Reports – Many companies develop financial reports on a quarterly basis or maybe present research to a board, stock holders, or a bank. A professional presentation of your information is important in these environments. Reports typically include at least a few pages of full color graphs and charts, and reports can be bound with staples or spines, depending on their size.

For all your printing needs give us a call at 678 680-7386 or visit our web site at ga-litho.com

Showcase your company or product

2011-05-09T17:06:00.001-04:00

Need to get the word out about your company or product. Do it with a Postcard or Product sheet like the ones shown here. Email us a print ready PDF and we'll help you get the message out. For all your printing needs visit our website at www.ga-litho.com or give us a call at 678 680-7386. Did your know that most adults reported that they felt more comfortable with something on paper than when it's on a screen, suggesting an instinctive association between things felt and things that are "real".

Did you know?

2011-04-13T10:59:00.001-04:00

Most adults reported that they felt more comfortable with something on paper than when it’s on a screen, suggesting an instinctive association between things felt and things that are “real”. For all your printing needs visit our website at www.ga-litho.com or give us a call at 678 680-7386.

Visit Our New Website

2011-03-23T16:18:00.001-04:00

Georgia Litho located in Lawrenceville has a new website at www.ga-litho.com. We are a full service, high technology, pre-press digital printing and digital imaging company. Whether its 1 color or full color, we are an on demand printing solutions provider.

Advantages of Digital Printing

2011-02-23T18:57:00.001-05:00

In the past, having professional prints made, such as those of a
business card or marketing flier, was costly and time-consuming. Small
businesses learned to minimize the amount of printing that was
required in order to keep costs down. Now, the playing field in
printing has totally changed. With the advent of Digital Printing, a
design can be printed in a matter of moments once it is uploaded to a
machine that is connected to a digital printer. A far cry from the
days of the printing press, some businesses can now even print their
own marketing materials from a home printer. However, this may not be
the best way to go in order to produce truly professional looking
documents. Georgia Litho can offer the best quality of prints with
Digital Printing.

Digital Printing has many advantages over traditional printing
methods. While older methods only used four basic colors to color
match a proof, digital has a virtually endless array of colors to
choose from, nearly guaranteeing a perfect match. In addition, since a
digital print takes so much less time and energy, not to mention
resources, the cost is much, much lower. This has allowed companies
who previously would not have been able to print much to be able to
obtain professional quality prints at reasonable prices. Additionally,
prints can be made in shorter runs than a traditional printing. All of
these things add up to make this a virtually unbeatable option for
businesses today.

Digital Printing with Georgia Litho

2011-01-24T11:54:00.001-05:00

Georgia Litho is now on Blogger!

2011-01-12T15:26:00.000-05:00

Digital Pre-Press To Digital Print
We specialize in electronic indigo digital printing, digital imaging, 2400 dpi Linotronic pre-press output, 4 color separations, color corrections and scanning. We support all of the widely accepted Desktop Publishing software solutions that you use daily for your graphic design.

Digital Publishing Expertise
We have expertise working with both the Macintosh and PC platforms. Our Macintosh “G” series computers and Pentium based machines support all of the major desktop publishing software programs. We routinely work with and support graphic design files in PageMaker, Adobe Illustrator, Adobe PhotoShop, Adobe Acrobat, Macromedia Freehand and Quark Express. We are experts at encapsulated EPSF postscript output, pre press imaging to film and digital electronic printing.